Posting on social media without a strategy in place is like trying to run before you can walk - you may get somewhere, but eventually, you'll fall. A social media strategy should be the foundation of any action you take on social media otherwise you are unlikely to see long-term business benefits.  Not to mention, your social media platforms are often the first impression a person makes about your brand so you could easily send the wrong message if your social media channels are outdated or uninspiring.  If you need help with your social media strategy, then this option is for you.  

This comprehensive strategy includes detailed customer profiles, tone of voice planning, audience segmentation, influencer mapping, a content strategy, KPI suggestions that support your overall business objectives, a competitor review and more.  It also includes optimisation of your current social media profiles or setup of any new social media profiles and a one hour Skype session to talk through any questions you might have about the strategy.


Are you comfortable managing your own social media channels but don't have time to set everything up?  If so, this is the service for you.  It includes set-up and optimisation of each channel including username selection, profile and cover image optimisation and populating all relevant descriptive information, website links and contact info.  You'll also receive a quick-start guide that suggests relevant influencers to connect with, hashtags for your industry and examples of what "good" looks like for each platform.


Are you using social media for your business but not getting the results you expect? The social media audit is a comprehensive review of your social channels and your competitor's social channels.  You will receive an actionable report that contains tips you can implement to get the most out of social media.  The service also includes a one hour Skype session so we can review the report together and talk through any questions you have.



Do you currently manage your own social media channels?  Are you getting the results you expected?  Managing social media channels is a time consuming process and needs to be done strategically in order to achieve your business goals. Take the stress out of managing your social media channels and let Social Goals do it for you to ensure you send the right message to the right people online, every time.


This is a specifically designed, time-limited campaign (usually 8-12 weeks) with a clear, short-term objective. For example, to promote a new product or event or perhaps a competition or giveaway. We will work together to understand your objectives and a package will be created for you.


Lead Magnet Landing Page

For optimum results, every lead magnet should have its own landing page. This fee includes setup of the page and MailChimp integration.

SEO Audit

An SEO audit is a review of your website's current search engine rankings.  The findings could be used to develop an SEO strategy to increase your site's search engine placement and drive more traffic.

Content Creation

Social Goals will identify, approach and manage influencers, guest bloggers and content production for your brand.

Social Ads Management

Gain a competitive advantage with strategic social media ads management.  Strategy, setup, creative, optimization and implementation of social media advertising for Facebook, Twitter and LinkedIn.  Includes a weekly advertising ROI report.

Website Audit & Strategy

Your site will be reviewed in its current state and recommendations will be made to improve it in ways that complement your social media strategy.

Influencer  Outreach

Social Goals will identify, approach and manage influencers, guest bloggers and content production for your brand.

Let's work together!

Thanks for your interest in working together.
Unfortunately, I am not taking on new clients at this time.